Peelu USA - The Natural Oral and Beauty Care Company

Travelers to the Middle East and Indian Subcontinent often remark on the many bright, white smiles to be seen. Yet, consumption of tobacco products and sweet junk foods is just about as widespread there as here, and few natives enjoy sophisticated dental care. Their secret is Peelu, the so-called toothbrush stick from the Arak tree (Salvadora persica). References to Peelu date back 1,100 years, to the legendary Muwashsha Arabian medical text. Today, millions of Middle Easterners and South Asians brush their teeth with the frayed end of a Peelu stick, and enjoy excellent dental health—despite a taste for sweet foods and a relative lack of dental care.

What is so special about Peelu? First, it is packed with soft fibers that clean teeth as effectively but more gently than the abrasives in regular toothpastes, which consist of fine, but hard particles of various minerals. Second, Peelu contains natural chlorine compounds that may whiten teeth. These benefits may be caused by the synergistic action of Peelu's main constituents, which include large amounts of chlorine, an alkaloid-rich resin, vitamin C, and a variety of antimicrobial sulfur compounds. These, as well as tiny micro-fibers, are extracted from Peelu sticks and put into Peelu squares, along with sorbitol and maltitol (non-caloric, non-toxic sweet alcohols that do not feed cavity-causing bacteria).

In contrast, many other gums contain a chemist's brew of synthetic and artificial ingredients. Some contain hydrogenated glucose (sugar) syrup, artificial flavors, the suspected carcinogen BHT, and aspartame—the problematic synthetic sweetener that is dangerous to phenylketonurics and has produced more complaints to the FDA than any additive in history.